This 1920’s heritage based entertainment zone has expanded, with new rides and attractions, in a carnival setting - Fort Edmonton Park, Canada.
Creative Director
A new larger period-style Ferris Wheel and an outdoor maze adds to an entertaining mix of attractions and rides. A Games Alley has grown to include 1920’s themed high impact water and shooting games, along with updated game classics. An event tent allows for live entertainment, while a new build houses a kids’ Funhouse with slides and barrel, and a dark maze, the ‘Cabinet of Curios’; a custom period inspired Side Show with screams, tricks and effects.
The redesign is based on the fairway and attractions that visited Edmonton in the 1920's. Large sideshow banners, tivoli lighting, bunting and striped buildings balances the permanent location while evoking the feel of a tent carnival.
As Creative Director, the Midway was guided from Vision Plan through Design Detail, as well as the finishing touch of overseeing design and hand painting of period style signage, which included 35 large scale custom Side Show Banners.
The Midway opened in 2021.